Philadelphia Business Daily - What percentage ownership should I give a larger business for investing in my new business?

What percentage ownership should I give a larger business for investing in my new business?

I have developed a web-based business model that will add a bit of innovation to an established industry. I am considering contacting a major player within this established industry in hopes of partnering with them to increase visibility and chances of success. What percentage ownership/control should I be willing to give in exchange for the support of this larger company and the visibility they can help provide?

Public Comments

Unless they're going to buy you out entirely, I'd say no more tha 49%. This way you maintain a majority position in the company and it remains your business.
it depends on what kind of money they invest in your business and you take into account how much you gain from it
Not sure if your innovation is software base or programming why not license and keep owner ship while building your income stream? All the greats from Bill Gates and others start small and added value over time without giving away their shirts. Remember Gates lied his way into wealth by offering something he did not yet own. He then basically used one thing to build himself until he got what he waited now look at him.Good Luck from "Star Riley" -Your On-line friend.